New Delhi: Only a quarter of teenagers in India feel communications service providers understand their lifestyle and offer services to match it while 36 per cent said they were experiencing poor customer service for over a year, a survey revealed on Tuesday. Announcing the results of a global study into the digital behaviour and expectations of teenagers (aged 15-18), the US-based customer experience solutions provider Amdocs found that 49 per cent of Indians will not use the same provider again owing to poor consumer service.
The results showed that 71 per cent (43 per cent globally) teenagers believe their smartphone makes them smarter and “cooler”, while 68 per cent (52 per cent globally) check their social media accounts first thing in the morning. “More than 60 per cent (31 per cent globally) said they would probably not meet someone again if they did not have a WhatsApp account,” the researchers noted.
Seven in 10 respondents (47 per cent globally) said they prefer using emojis to sending emails as it allow them to express their feelings more clearly than words. A similar number said the same about posting photos (45 per cent globally). Teenagers demand constant internet connectivity, with 77 per cent of respondents (56 per cent globally) saying they are likely to feel anxious and alone if separated from the internet — more than being separated from family.
“The value of internet access is so significant that 75 percent (55 percent globally) strongly believe fast internet access to be a human right,” the survey noted. Seventy per cent respondents stream videos, reflecting streaming over downloads as the preferred platform and only 20 per cent actually download content. Nearly 95 per cent of respondents expressed the desire to have an internet-connected device embedded in their arm, with 47 per cent seeing it as a replacement for their smartphone.
Meanwhile, 66 per cent believe many jobs will ultimately be replaced by robots while 57 per cent even believe a robot will become their best friend. The study, commissioned by Amdocs and conducted by Vanson Bourne, a technology market researcher provider, included 4,250 respondents from India, Britain, the US, Canada, Brazil, Germany, Russia, Mexico, the Philippines and Singapore. –IANS
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