Paytm Mall, owned by Paytm e-commerce Pvt. Ltd. launched an industry-focused learning programme Campus Icon which will mentor students on critical real-world techniques related to product, marketing, design among others via seminars.This has received over 20,000 responses. The programme has attracted students from 4000 colleges, with more than 75 percent of all applications coming from colleges in tier II and tier III like Meerut, Vishakhapatnam, Guwahati and Aurungabad.It has become immensely popular among college-goers, with 85 percent of all applications received from students between 20-25 years of age. As a part of this six-week program, student participants will be assigned variety of tasks that would enhance their skills.Top performers of the programme would be awarded internships and full-time job offers as they get an opportunity to work closely with the Paytm Mall team.Paytm Mall will also facilitate technology adoption in these areas as a part of this programme, enabling students to buy laptops at discounted rates. Entries are open till July 31 for the second batch starting August 7.
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